CDOT and CSP launching ‘Click It or Ticket’ seat belt campaign

Image credit: CDOT

On Monday, CDOT and the Colorado State Patrol (CSP) launched their annual campaign to raise awareness on the consequences of failing to wear a seat belt. The campaign will run through June 4. CDOT has installed 60 wreaths along the entrance to Bandimere Speedway to represent the 60 traffic fatalities in 2016 that could have been prevented by proper seat belt use. CDOT will also be tying seat belts into ribbons to be placed over photos of traffic crashes in which motorists were saved by a seat belt. The photos will be posted to social media outlets and at gas stations. There will also be a radio ad.

Last year’s campaign resulted in 5,983 seat belt violations. Read more from the Greeley Tribune.